Erica Cheng


Passionate Graphic Designer experienced in Motion Graphics, Typography, Branding and Marketing. Aspire to work on immersive experiences to communicate ideas, inviting audiences to interact with design in multiple senses.

erica.cheng316.ec@gmail.com
+61 432 234 238

︎     ︎

Erica Cheng


Passionate Graphic Designer experienced in Motion Graphics, Typography, Branding and Marketing. Aspire to work in interactive and immersive design to present new vision. 

erica.cheng316.ec@gmail.com
+61 432 234 238

︎   ︎  

︎︎︎About Me

︎︎︎Resurgence of Grass

︎︎︎I AM IN THE MOOD TO

︎︎︎Blue Solace

︎︎︎The Science of Play

︎︎︎oeuvre

︎︎︎Manifesto

︎︎︎Creature-Venture Box

︎︎︎#haveyougotprotection

︎︎︎Kaolin Work Folio

︎︎︎Prodigi Productathon


I AM IN THE MOOD TO


Motion Graphic


Process and Pre-visualisation 
My interpretation of the quote, ‘I am in the mood to dissolve in the sky’,  by Virginia Woolf, has a cynical tone. Reflecting a sense of loss: I don’t know what to do. I don’t know where I am. I just want to disappear somewhere…

Although Woolf mentions ‘the sky’, I feel like the verb ‘dissolve’ make up the artistic conception of the quote. So I decided to explore the motion of  ‘dissolving in water’ in this project
Instead of animating the form of water, adding the flowy and liquid motion of water in text and images is a more practical way.

I started to explore camera movement on the quote in the storyboard.
Storyboard



Frame-by-frame animation created in Procreate
I chose to use 6 Frames per second to enchance the hand-generated quality of the work.